Super Bowl XLIV's food and beverage playbook

By A.W. Berry Jan 29, 10 | Updated Feb 05, 10
 

Game day food venues score points


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Super Bowl XLIV game day food is a stomach touchdown for fans and vendors throughout the U.S. Whether  it's blue Colts dip or Saints special salsa, for pre-game tailgating the Sun Life Stadium in Miami Gardens Florida has 8 X 10 tailgating zones in its parking lot. According to the stadium’s policy, grilling and beer is allowed but kegs are prohibited. Beer cannot be brought into the stadium but is sold and can be drunk. 

Sports bar venues close to the stadium such as Legend’s sports bar located

Poll

What is your favorite Super Bowl snack?
Potato chips
Nachos
Chicken wings
Vegetables and dip
Other
inside the El Palacio Sports hotel has a listed price range of $9-$15 according to the Sun Sentinal. Tom’s NFL sports bar located within minutes of the game serves an array of food items including peel and eat shrimp, pizza bagels, fish tacos, spinach dip, quesadillas and more, all at reasonable prices. On the beer menu at Tom’s is an array of on tap beers including Budweiser, Coors, Guinness, Stella Artois, Grolsh, Sierra Nevada and Amberbach.

For those game day fans who will be watching the game inside the stadium, over 40 concession stands serve the general seating area according to football.ballparks.com. The stadium’s concession stand food also includes Cuban hot dogs. Of the catering services listed and provided by the stadium’s food services webpage are game day buffet, grill stations, Asian stir fry, salads and wraps, Caribbean cuisine, cumin coffee, ice cream and margaritas.

Sun Life Stadium has also won favor among vegetarians; when the stadium was called Dolphin Stadium,  it issued a press release stating its food services was considered among the top 10 vegetarian ball park friendly stadiums in 2007. The catering company back then was the same company as now, ‘Boston Culinary Group’.

On the menu at Sun Life Stadium are burgers,  pizza, smoked turkey legs, pulled pork sandwiches and nachos. The Sports Business Journal reports the hand carved turkey sandwich by Boston Culinary Group’s subsidiary ‘Everglades BBQ Company to be a club level favorite and approximately1 ton of pulled pork is predicted to be sold at the game as per scoreboardgourmet.com.  

At home game day fans will be eating and drinking a wide range of items as well. According to the Neilson Company, Super Bowl weekend ranks 8 nationally for beer sales and Convenience Store News considers Super Bowl weekend the most important time of the year for sales for snack food such as chips, dip, beer, tortilla chips and even health food bars.

The prices of on site and off site Super Bowl XLIV game day food varies by venue and food choice. The range of foods include American, Asian and Latin and the beverage of choice is more likely to be beer than coffee. There is a lot of food to score on the menu when it comes to Super Bowl XLIV game day food and snacks, just be sure your Super Bowl game day food playbook is executed well enough to make you feel like galloping to the goal line or completing a hail Mary.

Writer: A.W. Berry
Company: Micropreneurial Publis...
Title: Financial writer
Education: University of Missouri... Master of Business Administration
Helium member since Apr 25, 07
Number of News Stories: 3

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Super Bowl Ribs

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